The presentation is constructed by making maximum use of the graphic component to facilitate the reading of key information and convey the vision of the company. Specially for this catalog, various diagrams, diagrams and infographic elements have been created which, combined with the sketches, drawings and photographs illustrate the project in a dynamic form. Various text blocks create a hierarchy in the perception of data. Foreign language text is highlighted through the use of different variants of the same font. The shifting of text blocks and the rejection of a “rigid” setting leads, through the overlapping of elements, to dynamism. The color palette is calm, reliable, natural and classic at the same time.
The reading is easy and smooth. The combination of all these elements reinforces the idea of a solid, well-structured project.
